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WELCOME TO THE HIGHLY ANTICIPATED 2ND EDITION OF THE #STMNTSUMMIT. THIS IMMERSIVE EVENT TOOK PLACE DURING JUNE 2022 IN THE VIBRANT CITY OF BERLIN, PROVIDING LONG-AWAITED FACE-TO-FACE CONTACT AND A PROFESSIONAL EXCHANGE OF ARTISTRY & KNOWLEDGE WITHIN THE BARBER AND HAIRDRESSING SCENE. THIS HIGHLY EDUCATIONAL EXPERIENCE WAS BURSTING WITH INSPIRATION, CELEBRATION AND CREATIVE, LOOK & LEARN HAIR PRESENTATIONS.


"THE #STMNTSUMMIT HAS TRULY POSITIONED ITSELF AS AN ANNUAL EVENT WITHIN THE HAIR INDUSTRY CALENDAR AND I'M PROUD OF OUR TEAM WHO HAVE WORKED TIRELESSLY TO CREATE AN EXPERIENCE TO MEET THE NEEDS OF THE EVER-GROWING COMMUNITY.”

BERNHARD KOELBL, GLOBAL HEAD OF EDUCATION

A GLOBAL CELEBRATION OF MODERN GROOMING:

FUELED BY OUR STMNT CREATORS, INDUSTRY EXPERTS AND GUEST SPEAKERS FROM A HIGHLY INSPIRATIONAL BERLIN STREET ART COLLECTIVE, THE #STMNTSUMMIT SHOWCASED THE FULL SCOPE OF WHAT STMNT GROOMING GOODS BRINGS TO BARBERS, HAIRDRESSERS AND THEIR CLIENTS. FROM INSPIRATION AND INNOVATION TO EDUCATION AND BUSINESS EXPERTISE, THE LATEST FASHION TRENDS AND INDUSTRY INSIGHTS WERE UNPACKED TO GIVE THE COMMUNITY AN ESSENTIAL UNDERSTANDING OF TODAY'S GROOMING WORLD.

THAT'S A WRAP!

AFTER WATCHING THE HAIR HIT THE FLOOR AND ABSORBING UP-TO-THE-MINUTE TECHNIQUES, THE CROWD WERE INVITED TO MIGUEL'S BARBERSHOP – NOMAD BARBER – IN KREUZBERG, AN URBAN DISTRICT IN THE HEART OF BERLIN. THIS SPACE WAS THE PERFECT ENVIRONMENT FOR THE COMMUNITY TO KICKBACK AND NETWORK ALONG WITH OUR TALENTED TRIO OF STMNT CREATORS AND GUEST SPEAKERS.

#STMNTSUMMIT OFFERS THE PERFECT COMBINATION OF IMMERSIVE LIVE SESSIONS, BACKSTAGE SECRETS & DIGITAL STORIES

THIS MEANS THAT EVEN IF YOU DIDN'T ATTEND THE EVENT, ALL THE ARTISTRY AND TECHNIQUES ARE READY AND WAITING FOR YOU TO ENJOY THROUGH REMOTE LEARNING. A VARIETY OF INSPIRATIONAL MOMENTS WERE ALSO CAPTURED AND SHARED LIVE VIA INSTAGRAM TO GIVE THE WIDER COMMUNITY A FLAVOR OF EVERYTHING THE #STMNTSUMMIT HAS TO OFFER; CONNECT WITH THE COMMUNITY AND REVISIT THE LIVE SESSIONS VIA @STMNTGROOMING – JUST SCROLL THROUGH THE STORY HIGHLIGHTS SAVED AT THE TOP OF OUR INSTAGRAM PAGE!

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WATCH THE #STMNTSUMMIT SHOWREEL!

STMNT GOES BEYOND THE PRODUCT. IT'S A LIFESTYLE.

TAKING YOU BEHIND THE SCENES, BRINGING YOU SOME BACKSTAGE IMPRESSIONS OF THE #STMNTSUMMIT

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LEARN HOW-TO SERIOUSLY RAISE YOUR GAME WITH ALL THE DETAILS FROM THE EVENT DISTILLED INTO A LOOK & LEARN WEBINAR, READY FOR YOU TO ABSORB THE FULL LOOK DETAILS! JOIN THE MOVERS & SHAKERS AND CONNECT WITH THE STMNT COMMUNITY OVER ON INSTAGRAM, @STMNTGROOMING.

ARE YOU READY TO BRING INNOVATIVE CUTS & STYLES INTO YOUR SHOP OR SALON? BE INSPIRED BY THREE UNIQUE LOOKS, EACH CRAFTED BY THE STMNT GLOBAL CREATORS TO BRING THE LATEST TRENDS INTO FOCUS.

JULIUS‘ LOOK:

#NEONOSTALGIA

BEFORE
PRODUCT CHOICE:
FINAL LOOK

SOFIE'S LOOK:

#HEARTTHROB

BEFORE
PRODUCT CHOICE:
FINAL LOOK

MIGUEL'S LOOK:

#URBANEDGE

BEFORE
PRODUCT CHOICE:
FINAL LOOK
#MAKEYOURSTMNT
EDUCATION